I have seen some great minds, and even greater people screw their personal life up, because they treated it as they treated their profession. They believed in the power of will, and understanding processess and reactions within a given context. Marketing rules however turned out not be applicable in all situations. Not only the thories are as far from perfect as France is from admitting that their language will not be the number one language of Europe, but appearantly ladies do not like to be treated as customers.

So, if these guys screwed it up that way, and I do have an affinity for becoming a good marketing professional, maybe it is time I screwed up too... just to make sure I am on the right track.

Define your destination FIRST, sais the book. Know where you want to go, than develop a picture of where you are at, so that you can see what is between you, and your perfect world. This way you will only use energy on relevant to-dos. You have to make sure that you only hit on barriers standing in your way.

On the other hand this technique lets you break out of the box. This way you will not be limited in your thinking. Forget about last year's budget... last year's activities, even sales figures for a moment and see where you want to get. Dont get caught up in micro-managing stuff.

So, back to the screwing up. My destination in the short past period was getting together with a
girl. One, a specific one. Its like getting caught up in trying to get my product into a retail network. It is getting caught up in a detail. My destination should be selling the damn product, which in my personal case stands for getting a girl, and being happy. I need to break out of the box. This is why relationships are mistakes. The tool for happiness becomes the goal. Soon after getting together, the girl becomes a destination. That is not good. Whats wrong with you guys? Look at the bigger picture.